Leslie Gittess '88 CC founded Blue Sky Media NYC in March, 2010, after working at professional sports leagues for 16 years. At Blue Sky Media, Leslie helps early-stage companies with all aspects of their digital strategy. This work includes distribution and syndication of content, development of digital strategy and revenue opportunities, advertising and sponsorship sales and fund-raising. Leslie worked for twelve years at the National Hockey League, as in-house counsel and then as a television and media executive. She then worked at MLB Advanced Media, Major League Baseball's award-winning digital division, as the Vice President, Business Development for four years. In this role, Leslie secured and negotiated agreements with third parties to license MLB content in interactive media, structured deals to acquire technology and services for the MLB.com portal and secured venture funding for MLB initiatives.
At Blue Sky, Leslie works with start-ups and major media companies and has had the successful exit/sale of several clients to major media companies. Her work includes growth strategies for clients including increasing revenue and enhancing distribution and reach. She executes and implements agreed-upon business plan and strategy. On behalf of clients, Blue Sky Media has reached agreements with major media companies and sports entities -- NFL, NBA, Major League Baseball Advanced Media, Fox Sports, Turner Sports, Tennis Channel, Rogers Sports, NBC Sports, NBC News, SNY, Fox Regionals, MSG, Big Ten Network, Yahoo, SB Nation, CBSi, United States Olympic Committee, USTA, Twitter, YouTube and Facebook.
Past clients have included: SnappyTV (sale to Twitter in 2014); PrePlay Sports (sale to Fanvision in 2014); Ubersense (sale to Hudl in 2014); TuneIn; Badgeville; Narrative Science; Clypd and others -- please see BlueSkyMediaNYC.com for full background.