Justin Hendrix is Executive Director at NYC Media Lab. Hendrix connects companies seeking to advance digital media technologies with New York City’s universities to drive collaborative R&D and innovation. The Lab's interests range from video, mobile, social, networks, and data to design. Previously Hendrix was Vice President, Business Development & Innovation for The Economist, where he directed prototyping and commercialization of new digital media business concepts. He is a regular writer and speaker on media & innovation. Hendrix holds a Bachelor of Arts from the College of William & Mary and a Master of Science in Technology Commercialization from the McCombs School of Business, University of Texas at Austin. He lives in Brooklyn. Follow him on Twitter @justinhendrix.